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Privacy Policy

Effective Date: 12/06/2024

This Privacy Policy describes the data privacy practices of SolarTown (“SolarTown,” “we,” “our,” or “us”) with respect to the collection, use, and disclosure of personal information when you (“you” or “your”) visit our website located at www.SolarTown.com (the “Site”) or interact with the services and products provided through the Site.

At SolarTown, we value your privacy and are committed to protecting your personal information. By accessing the Site, you consent to the collection, use, and disclosure of information as described in this Privacy Policy.

PLEASE DO NOT USE THIS SITE OR PROVIDE PERSONAL INFORMATION IF YOU DO NOT AGREE WITH THIS PRIVACY POLICY.

1. Collection and Use of Personal Information

SolarTown collects and uses the following categories of personal information to provide our services, process transactions, and improve your experience:

  • Individual Identifiers and Contact Information: Such as your name, email address, mailing address, phone number, and account credentials.
  • Commercial Information: Such as product preferences, shopping cart contents, purchase history, and related transactional data.
  • Payment Information: Such as credit or debit card details and billing information for order fulfillment.
  • Device and Browsing Information: Such as IP address, browser type, operating system, and browsing behavior on our Site.
  • User-Generated Content: Such as communications via email, chat, or social media.
  • Marketing Information: Such as your preferences for receiving promotional materials and participation in surveys, contests, or giveaways.

We use this information to:

  • Process and fulfill orders, returns, and exchanges.
  • Communicate with you about your orders or account.
  • Provide customer support and respond to inquiries.
  • Personalize your experience on our Site.
  • Send promotional materials, newsletters, and product recommendations (subject to your preferences).
  • Detect and prevent fraudulent transactions.
  • Analyze Site performance and improve our services.

2. Cookies, Tracking, and Digital Technologies

SolarTown uses cookies and similar technologies to collect data about your interaction with our Site. These tools help us:

  • Recognize you on subsequent visits.
  • Keep track of items in your shopping cart.
  • Analyze site traffic and performance.
  • Deliver tailored advertising.

Types of Cookies Used:

  • Essential Cookies: Required for the operation of the Site (e.g., shopping cart functionality).
  • Performance Cookies: Used for analytics and improving Site performance.
  • Advertising Cookies: Used to deliver ads tailored to your interests.

Managing Cookies:

You can manage or disable cookies through your browser settings. Note that disabling cookies may impact the functionality of certain features on our Site.

3. SMS/Text Messaging and Push Notifications

SolarTown may use SMS/Text Messaging to communicate with you regarding order updates, promotional offers, and customer support. To participate, you must opt-in and provide a valid mobile phone number. You may opt-out at any time by following the instructions provided in the text messages or contacting us directly.

SolarTown does not charge for SMS/Text Messaging, but standard message and data rates may apply based on your carrier and mobile plan.

Future Use of Push Notifications:

We may use push notifications in the future to provide updates, promotions, or other relevant information. If implemented, you will have the ability to opt-in or opt-out of receiving push notifications at any time through your device or browser settings.

4. Sharing of Personal Information

SolarTown does not sell your personal information for monetary gain. However, we may share your information with:

  • Service Providers and Contractors: To fulfill orders, process payments, manage marketing campaigns, and provide customer support.
  • Third-Party Marketing Partners: To deliver personalized advertising or promotional materials.
  • Legal and Regulatory Authorities: As required by law or in response to valid legal requests.
  • Business Transfers: In the event of a merger, acquisition, or sale of all or part of our business.

5. Data Security

SolarTown implements industry-standard security measures to protect your personal information. These measures include encryption, secure data storage, and regular system audits. However, no method of transmission over the internet or electronic storage is entirely secure, and we cannot guarantee absolute security.

6. Data Retention

We retain personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, including complying with legal obligations, resolving disputes, and enforcing agreements. Once the retention period expires, we securely delete or anonymize your information.

7. Your Rights

Depending on your location, you may have the right to:

  • Access the personal information we hold about you.
  • Request corrections to your personal information.
  • Request deletion of your personal information.
  • Opt-out of certain data processing activities, including marketing communications.

To exercise these rights, please contact us at support@solartown.com or call 866-391-0432.

8. Visitors from Outside the United States

The Site is intended for use by individuals in the United States. If you access the Site from outside the United States, your data may be transferred to and processed in the United States, where privacy laws may differ from your location.

9. Updates to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. Any updates will be posted on this page, and the “Effective Date” will be revised accordingly. Your continued use of the Site constitutes acceptance of the updated Privacy Policy.

10. Contact Us

If you have any questions or concerns about this Privacy Policy or our data practices, please contact us at: